The South African (SA) Guide-Dogs Association is thrilled to announce the launch of their second annual Wear Your Shades Day campaign, taking place on Friday 18 October. This nationwide initiative aims to raise awareness and support for individuals with visual impairments while promoting the importance of eye health.
Wear Your Shades Day is more than a fundraising effort – it’s a movement that encourages all South Africans to show solidarity with the visually-impaired community. By participating and purchasing a R20 sticker you’re not only helping to fund vital services, but are also contributing to a more inclusive society where everyone, regardless of their abilities, can experience freedom and independence.
“Every year, our mission is to transform the lives of approximately 800 individuals by providing them with Assistance Dogs and long cane training,” says Pieter van Niekerk, spokesperson for the SA Guide-Dogs Association. Visually impaired himself and a proud guide-dog owner, he explains Wear Your Shades Day is a powerful way for the public to get involved and support the association’s ongoing efforts to make a real difference in the lives of those living with disabilities.How to get involved:. Purchase a sticker: Show your support by buying a R20 sticker. This can be done through www.guidedog.org.za as a shop item or contact the SA Guide-Dog offices to order your stickers or at selected resellers like Pick n Pay, Falco Milano, Big Blue, Pet World, and BUCO Hardware.. Wear your shades: On 18 October wear your coolest shades with pride, alongside your sticker, to raise awareness of visual impairment and eye health.. Share Your Shine: The SA Guide-Dogs Association invites you to Wear Your Shades and Share Your Shine by celebrating the unique brilliance that makes each of us special, regardless of our abilities. It wants to see what makes you one-of-a-kind, special, what makes you “shine”.
Funds raised from the campaign will directly support the SA Guide-Dogs Association’s programmes, including the breeding, raising and training of Assistance Dogs for the visually impaired, physically disabled and children on the autism spectrum as well as providing Orientation and Mobility services.
For more information or to get involved, visit www.guidedog.org.za or contact them at info@guidedog.org.za.
